Quality & Value Via Elastic

by Debbie Baer April 05, 2017

Have you ever thought about elastic? Until a few months ago I hadn’t either. But then I started sourcing materials for our new skirt, which has an elastic waistband. There are lots of different kinds of elastic. Add to that different weights, thicknesses, hand-feel, finishings, price and availability and very soon there is a lot to learn before choosing the right one.

I talked to store owners & mill reps, sewers & pattern makers to learn what type of elastic would serve our product the best. I ended up sourcing 32 elastic qualities for our skirt and tested 5 of those on samples. I test for recovery (does it return to its original length after stretching?), color-fastness (does it bleed when washed?) and comfort (does it itch or irritate?).

It was about a month of work but in the end it benefits both of us–you’ll have your skirt for years and your experience with your Willary Wardrobe builds our reputation as a brand that stands for and delivers thoughtfully developed quality clothes.

Debbie Baer
Debbie Baer


Also in The Willary Blog

Holiday 2019 Gift Guide

by Debbie Baer December 03, 2019

In the spirit of ease, 3 holiday gifts from The Willary that are an easy fit and a thoughtful upgrade to your favorite gal's wardrobe. Order by Tuesday 12/17 to receive your order by 12/24.

View full article →

What's in a name? The Willary Blazer

by Debbie Baer September 06, 2019

The Willary Blazer so perfectly embodies what The Willary is all about that I couldn’t imagine calling it anything else. 

View full article →

Hold on to Summer

by Debbie Baer August 21, 2019

Moisture-wicking and work-appropriate, the Pop-Collar V-Neck keeps summer around a little longer.

View full article →